Submission Deadline
28 February 2026
Judging
Date
23 March 2026
Winners Announcement
22 April 2026
28 February 2026
23 March 2026
22 April 2026
London
points
points
points
Will Hawkes is an experienced journalist specialising in the beer industry, with a strong background in media production and editorial storytelling. He has built a reputation for insightful coverage of the global beer landscape, combining deep industry knowledge with engaging, accessible writing.
Skilled in copywriting, news reporting, and long-form storytelling, Will has covered a wide range of topics including brewing trends, beer culture, and industry developments. His work reflects a nuanced understanding of both the craft and commercial sides of beer, making him a respected voice within the sector.
A graduate of The University of Birmingham with a Bachelor of Arts (B.A.), Will brings a strong communication and analytical foundation to his work, enabling him to translate complex industry insights into compelling narratives for a broad audience.
As a judge at the London Beer Competition, Will brings a media and consumer-focused perspective, evaluating beers on quality, value, and packaging, with a keen eye on storytelling, brand positioning, and market appeal.