Archive for Insights

Insights

29/12/2020

What Worked For Beer Brands During COVID-19 & What's Not Working

It’s fair to say that 2020 has been more volatile for all business: so what have beer marketers in particular learned from the data as to what’s worked and what’s not?

Insights

28/12/2020

How to Taste Beer and Understand its Quality

Here is all you need to know about beer tasting and understanding its quality.

Insights

18/12/2020

Beer and Food Pairings, What Goes with Each Type of Beer?

Here’s how to pair the most popular beer styles with food.

Insights

24/11/2020

How To Scale Your Beer Brand In The UK In 2020

At a time of uncertainty, the Hong Kong brewery Gweilo is launching in the UK. We spoke to founder Ian Jebbitt to find out why and how.

Insights

21/11/2020

How To Work With Your Beer Importer In The UK & Get Growth During The Rest of 2020

Once your importer has access to the right customers and you’re tapping into them, as good a place as any to start is the marketer’s ‘6 Ps’ which are listed below.

Insights

05/10/2020

The Global Impact Of The London Beer Competition

It certainly lifts the perception of the beer to prospective buyers in that they can have confidence they are purchasing a quality world-class product. - Pieter Langendijk, Chief Executive of the Amsterdam Brewboys

Insights

26/07/2020

10 Best Craft Beer Subscription Boxes

You might not be able to go out to buy your favourite beer, but beer can come to you. Here are 10 best craft beer subscription boxes for you.

Insights

24/07/2020

15 Tips On Securing Distribution: How to Make Your Brand a Winner

Securing distribution means understanding your potential partner's market and prepping your brands to succeed. Learn from the expert that meets almost one new distributor a day.

Insights

22/07/2020

How Breweries Can Pitch to UK Bars and Restaurants

Breweries, bars and restaurants – each reflects the wants of the consumers they serve. So, working together has all the ingredients of a recipe for success.